Learn how to reinforce your income in uncertain times

Seven Principles of Investment - No.1: Don’t follow the ‘same old’, ‘same old’

I’m sure that you have heard the saying; ‘If you keep doing what you’ve always done, you’ll keep getting what you’ve always got.’ And what you have right now is simply not good enough!

You must be willing to look outside the box and consider new investment options. It’s not that the mainstream investments we have discussed have failed to deliver for a couple of years. They have mostly failed to deliver for twenty years! How long does something have to fail before you say ‘enough is enough’.

We have traditionally looked to the past for guidance about our future. That enables ‘experts’ to claim that “we are just in another cycle”, “keep investing in shares”, “don’t sell”. Sure you stay locked in. You stay stuck in the past and in the right place to be buffeted further by the investment storms that lie ahead.

The coronavirus epidemic is a disaster for the world. There is so much pain and suffering tied up in it. Not to mention the economic shocks that have only just started. But if there is one positive thing that may come from this situation, it is that more and more people are saying we face a new world.

Few of us think the world will be the same ever again. What is likely to emerge are new economic structures, new health initiatives, new ways of meeting, communicating and doing business. I hope that the economic shock caused by coronavirus will help us to leave the past behind, break the ‘traditional’ - but unsuccessful - investment models and look for new investment opportunities that serve us better.

Please open your mind, don’t stay stuck in old patterns. There are many investment opportunities, with low to medium risk, that can produce the results you desire and frankly need.

Read about all 7 principles of investment by downloading our report. The report equips you with the knowledge of how to improve your chances of success and make the most of your investment portfolio.

More relevent Articles

Latest Insights

Retirement 1

How to build income and wealth for retirement: 1. Identify the obstacles

In this part of the series we examine the main obstacles people face in building a desired 'nest egg'

Retirement 4b

How to build income and wealth for retirement 4b: Ways to boost your retirement income by starting a business

In this part of the series we examine if starting a business could work to help build a pensionable income

Retirement 2

How to build income and wealth for retirement: 2. How to create more retirement income

In this part of the series we examine the ways more income in retirement can be achieved

Current Investments

Register to Invest

All investments have all gone through a stringent 3-phase due-diligence process that is available for your evaluation and is available to qualified investors only
Qualified Investors Only


Investment decisions can be complicated. At Avantis, we are here to help you understand the investments that are presented to you. By understanding more about your investment goals, we can give access to opportunities that can achieve these goals.
+44 1273 447 299
Spaces, Mocatta House, Trafalgar Place, Brighton, BN1 4DU
I consent to be contacted via telephone and/or email and i consent to my data being stored by avantis wealth to comply with european gdpr regulation.

Register for Investment Access

All the details and downloadable documents are available through the investment portal.


Your capital is at risk. The value of your investment may go up as well as down. Past performance does not indicate future performance. There is no right for compensation in respect of poor investment performance and your investment is not covered by the UK FSCS. Avantis Wealth Ltd is not licensed or regulated by the Financial Conduct Authority and does not provide financial advice. The content of any promotion has not been approved by an authorised person within the meaning of the Financial Services and Markets Act 2000. Reliance on this promotion for the purpose of engaging in any investment activity may expose the investor to a significant risk of losing all of the capital invested. [Article 48(4) Financial Services and Markets Act 2000 (Financial Promotion) Order 2005] Please note that as a responsible company we require the self-certification of either a High Net Worth Investor or Sophisticated Investor statement prior to issuing any detailed information by way of an Investment Memorandum. Investors are not charged any fees when placing an investment through Avantis Wealth Ltd.